The growth of the electric car industry today is much like how WiFi emerged a few decades ago. In the beginning, only a handful of leaders had the courage to offer the technology. But soon, other telecom companies had to keep up and provide WiFi too.
Sure, the electric vehicle has become one of the biggest disrupters to the transportation industry, but while this massive change is on the horizon, there is still a lot that needs to change in order to accommodate for it.
That’s how we broke the ice during EVS30 and eMove360 in Germany last month. The consensus was clear: people want a self-driving car with an actual person, who will be able to walk up the stairs, and bring the pizza right to their doorsteps.
A lot of potential electric vehicle drivers are paralyzed by the fear of their car’s battery dying mid-trip, leaving them stranded in the middle of nowhere. The truth is, however, that scenario simply isn’t going to happen.
The truth is, “electric cars” has always been a heavily Googled search term, whether it be those electric toy cars for the kids, or the grownup version. The search term hit its peak in 2008, right when Tesla launched its first electric car – the Tesla Roadster.
Predicting the future is a risky practice. The tumultuous turn of events and the fast-paced evolution of technology can make it quite tough for anyone to predict how an industry or human behaviour will change over time.
Electric drivers, unite! We’ve just released a first-of-its-kind manifesto dedicated to the future of electric mobility. We gathered long-term visions from industry leaders, and the daily experiences of 850 electric drivers from Europe and North America...and we came to some compelling conclusions.
I've been covering the electric vehicle industry obsessively for several years now. I’ve published thousands of articles on this tech. Yet, a few old articles from years ago still stand out to me and repeatedly come to mind.