October 4, 2017 | Kristof Vereenooghe
The truth is, “electric cars” has always been a heavily Googled search term, whether it be those electric toy cars for the kids, or the grownup version. The search term hit its peak in 2008, right when Tesla launched its first electric car – the Tesla Roadster. In the past few months, we’ve seen a slight increase in search popularity, yet it hasn’t managed to reach the peak of 2008.
What happened here is that, back in 2008, there was no mass market for electric cars, nor adequate charging infrastructure. But over the years, the search interest has become more “serious”. A search term like “electric car charging” has been gaining popularity since 2012, just two years after we embarked on our journey to bring charging solutions to every EV driver across the world. Fast forward to today, sixty electric cars later, the industry is speaking of a tipping point for electric mobility. And I have my reasons to believe that this is true.
The costs of producing an electric vehicle have reduced significantly - much of it thanks to the advancements made on car batteries. In 2010, a 30kWh battery cost $30,000 to produce. Today that battery can be made for $9,000. In 2030, it will be $2,190.
Ultimately, the announcement of new electric models from car makers is not just about providing new options to the consumers; it’s a shift of mindset. None of the car manufacturers would want to follow the footsteps of Kodak and lose the battle in this new era.
This overview gives you an idea of how much car makers are committing themselves to this electric battle:
We’re just getting started. BYD, Jaguar Land Rover, and many others are following similar steps. Check out this overview for some of the electric beauties we’re anticipating.
There will never be a worldwide adoption of electric cars if we can’t make them affordable to the average car owner. And that is why we’re approaching price parity. Tesla Model 3 will be a competitive choice compared to the BMW 330 Sedan or the Mercedes-Benz C300. Dropping battery costs haven’t been the only driver behind the production of electric cars. In fact, the economic potential of electric vehicles is self-evident. An internal combustion engine (ICE) vehicle features about 2,000 moving parts, whereas an electric vehicle only contains 20. This difference alone drastically decreases maintenance costs and increases the longevity of the vehicle. Moreover, a recent survey we did amongst 850 electric drivers, found that 85% of EV drivers have a much better experience of electric driving than they expected. None of them expect themselves to ever switch back to an ICE vehicle.
The worldwide sales of electric vehicles are expected to surpass the ICE vehicle sales by 2038. This explains many of the deadlines set by governments to phase out the sales of internal combustion engine vehicles, which all happen around the same time. The motivations are unanimous. To meet those emission and air quality standards, sustainable and electric transportation is the most effective way to go.
This overview gives you an idea of how much local governments are committing themselves to this electric mission:
These developments headed by car makers and governments have affected more than just their own consumers and citizens. Multinationals are investing in electrifying their fleet and adding smart charging infrastructure to support this adoption. Navigant Research estimates an $80 billion investment in charging infrastructure over the course of ten years. Not a surprising number, as we alone have installed over 50.000 charging points across 30 countries to date. Half of it has been installed in the last three years. I think this really is a testament to the increasing interest and adoption of electric transportation, and as a result, charging infrastructure.
This overview gives you an idea of how much companies are committing themselves to this electric era:
92% of people living in cities do not breathe safe air today. And 80% of world’s cities have air pollution rising above safe air levels. In the US alone, transportation causes 27% of CO2 emissions annually. These alarming statistics gave rise to investments into clean energy and electric transportation worldwide. These are also the reasons why we, and many others in this emerging industry, have sprung up in the last decade, and booked significant results in driving open standards such as OCPP and OCPI to accelerate the adoption of sustainable mobility.
There’s no stopping electric cars. Share your take on this below!
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