By stepping up to support electric car drivers, your business has the potential to reap many benefits. Not only can charging stations provide your brand with a competitive edge, but it can also benefit your employees and customers, and lay the groundwork for a greener future.
Read on and discover five reasons why installing charging stations improves employee satisfaction.
1. Charging at work is convenient
When it comes to workplace charging, offering convenience for your employees is one of the most obvious benefits. Instead of relying on home charging stations, EV drivers would like to have the ability to charge wherever they are. Known as the top-up model, this approach means charging practically anywhere; at home, work, in the city or on the road.
The main reason EV drivers prefer this model is that it eliminates the fear of range anxiety. While running out of power in the middle of nowhere is unlikely given that in the UK drivers only drive an average of 20 miles a day, providing employees with a place to charge at work gives them a peace of mind.
Plus, as 26 percent of EV drivers think charging is too time-consuming, by allowing employees to charge during office hours, they can allocate their time more efficiently. After the working day, their electric car will be fully charged and your employees can get back on with their life outside of work with ease.
What’s more, not all EV drivers have access to home charging, making workplace charging even more essential. Providing EV charging for your employees demonstrates your business is a responsive and committed employer. This brings us to our next point:
2. Charging at work improves productivity
Sometimes relatively small adjustments to the work environment can significantly increase employee productivity. Offering charging stations is one such adjustment.
Thanks to the convenience of charging at work, you save your employees time and worry. With less time wasted searching for a place to charge, your employees are more likely to arrive on time. They may even work a little longer to wait for their electric car to fully charge.
In addition, employees feel valued when their employer offers the amenities they have asked for. And employees who feel valued tend to be more productive and committed to the company.
3. Charging at work helps attract and retain employees
Alongside keeping your existing workforce happy and productive, charging stations can also contribute to attracting new talent. More and more employees expect their workplace to be socially and environmentally conscious. In fact, according to LinkedIn’s 2018 Workplace Culture Report, 86 percent of millennials would consider taking a pay cut to work for a company whose values align with their own.
It is therefore not surprising to see that improving a facility’s image is one of the top five issues on the agenda for facility managers. With energy-efficient buildings earning major “PR points” in the public eye, certifications like LEED and BREEAM are highly sought after—and guess what earns certification points? EV chargers of course.
Installing charging stations in the workplace is an effective way to showcase support for innovation and improving the environment. Approximately two in three (potential) EV drivers think electric cars are part of the solution to fight climate change. This means you can attract talent who share a passion for the issues you’re trying to solve.
4. Charging at work helps employees reduce their carbon footprint
Transport represents 27 percent of the UK’s total carbon emissions in 2019 and is the main cause of air pollution in cities. About six in ten people among the general public say reducing CO2 emissions in transport is important to them and experts broadly agree that electric cars produce a lower carbon footprint over the course of their lifetime than their fuel-guzzling counterparts. With technology advancing, and electric car production improving, these CO2 emissions are set to reduce even further.
By offering workplace charging, you can significantly reduce your carbon footprint from employees and customer travel. For companies with a lot of employees, emissions from employee commutes add up quickly. Encouraging employees to transition to EVs can make a serious impact when it comes to reducing emissions.
What’s more, if EV’s are powered by your building’s solar installation, they’ll emit 90 percent less harmful emissions throughout their lifespan than conventional cars.
5. Employees with an electric car can claim a range of tax incentives
Government’s around the world are committed to increasing the number of electric cars on the road to meet ambitious climate change targets. In order to achieve these goals, the UK government has created various subsidies and tax benefits for companies and individuals.
The future is electric
The electric mobility movement is not slowing down. To lead the pack, offering workplace charging facilities now is essential. Doing so will bring your business (and employees) a multitude of benefits—and position you as a responsible leader in innovation for years to come.